Choosing the style of the store , you should, first of all, think about the comfort of future customers. In addition, the right decision would be to duplicate the theme of the product in the design concept, decor elements. For example, if a point of sale of clothes from France opens, this should be seen in decoration, decorative items.
The general atmosphere of the establishment must match the potential target audience. If you plan to sell a modest product for the middle management, you should not choose a pretentious design, and vice versa.
The color palette of the walls, their appearance must emphasize the products sold, to advantageously combine in shades, contributing to increased sales. It is impossible for anything to distract attention from the product.
Lighting plays a vital role in interior decoration. With its help, it is possible to emphasize the beneficial aspects of the products sold. The main thing is to ensure that the lamps do not shine in the eyes of customers, causing discomfort.
Shop decor – the role of decorations in the trading floor
The importance of decorating a decor store cannot be underestimated . There are several features of the selection of decorative elements:
- details are obliged to push the buyer to purchase, and not to draw all attention to themselves;
- all elements must be safe for consumers;
- non-standard design ideas will help attract new visitors;
- themed, festive, seasonal decorations will cheer up customers and facilitate purchases.
In addition to meeting a specific theme, the interior design of the store can be performed using the symbols of a brand or company. In addition, the size of the outlet also matters.
Small shop interior
Miniature shops are in great demand among customers. Some believe that it is there that it is possible to purchase the highest quality products, others prefer small retail outlets for their coziness and comfort.
A well-designed interior of a small store must hide the lack of space. This will help the use of mirrors, correct lighting, play with shades.
When a flaw cannot be masked, it is possible to turn it into a functional part of the premises, creating a special style for the store.